Mid-Size Bank Customer Retention Study

An in-depth look into customers’ needs profiles

bank choices31% of Mid-Size Bank Customers Are Open or Actively Looking to Switch Banks
Based on a survey of mid-size bank customers, the Vya Mid-Size Bank Customer Retention Study provides a detailed foundation for building a successful customer retention strategy.

This inaugural, in-depth study is being offered this year at no cost.

You will learn:


  • The three at-risk bank customer segments
  • The specific needs of each at-risk segment
  • Research-based recommendations for retention marketing channels and messaging

REQUEST RESEARCH STUDY
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We're transforming our brand, and the way you do business.

Our industry is evolving, and we've evolved right along with it. Docustar is changing its name to Vya. We saw the need for simple solutions to help distributed marketing companies manage their workflow and overcome the complexity of localized campaigns. The name Vya represents this simplicity. And stands for our mission to use systems, solutions and print to help free your time and simplify your workflow.